Some behaviours need to be unlearned, some need to be taken from email to a new environment (15:27):
Email is used to manage people in a bad way (15:40), and this is getting carried through into a collaborative environment (“big brother”). Example of team who put completed work on their task list so management don’t think they have been idle.
Social networks expose the underlying behaviours (17:38) (ref @hjarche), and will help identify a dysfunctional corporate culture – some are threatened by this, but (18:15) it’s an opportunity to surface issues which the leadership need to tackle
Bad behaviour stems from leadership (20:34) – and the behaviour of leaders on social tools will determine how the rest of the company behave
Going back to basics, but on the principle of narrating my work, here’s a short post I published today inside the firewall…
What is it?
Most people will be familiar with the idea of “bookmarks” (aka “favourites”) in a web browser – the menu option on IE, Chrome, Safari, Firefox etc. to save the site links that I use most often, or find most interesting.
Social Bookmarking tools take this idea and extend it in ways that are not only useful to me as an individual, but which also make it simple to share links with other people.
At their simplest they are a web application to which you can add links (and they mostly provide little browser plugins that mean you can do it inside your browser). Two of the best known examples are Diigo and Delicious, and each of these also allow options such as tagging, marking links as private etc.
Beyond that, different services off different features, for example Diigo provides extended capabilities to annotate and highlight web pages
Why would I want to use it?
At a personal level, keeping links in a social bookmark service means that I can:
access my bookmarks wherever I am,
access my bookmarks on whatever device I am using to browse the web
use tagging to organise my bookmarks
Beyond the personal use, these tools have even more value when I work as part of a group or team:
choosing to follow other people’s bookmarks, as a way of using their knowledge as an intelligent filter of the “firehose” of information on the web
choosing to use specific tags for sharing information within a team
on some platforms, forming groups (private or open) into which I can post bookmarks and comments
Social Bookmarking in a learning context
One model for thinking about how individuals can best manage and create knowledge in a networked environment is Harold Jarche‘s “Seek Sense Share” framework.
Social Bookmarking is a key part of Seeking – “finding things out and keeping up to date”. The social aspect supports the practice of finding colleagues or commentators whose judgement I trust, and who I can use as “information filters”.
As part of the site revamp, I wanted a place where I could put “narrating my work” type posts that were outside of the main site flow – the nature of these are that they are often quick and partial, and I find having them in the main flow inhibits my writing.
The obvious place to start, was with a Custom Post Type, but unfortunately most of the things I use to write to this site (Word and the WordPress iOS app) don’t support CPTs.
A bit of digging, and I think I may have a workflow – certainly something I’m willing to try for a while:
… locks up information in silos – a lot of company knowledge creation is carried out in email threads visible only to those involved, and almost impossible for anyone else to discover, leading to duplication of work,
… is exclusive, with conversations only open to those who the sender sought to include
which can lead to lower quality work, because the conversation does not necessarily include the right people
and which completely prevents
… is intrusive – when you send me an email you force my attention to your issue, interrupting my thoughts
… is a terrible way to share lists of actions (especially if they are buried in an email chain
… spawns and propagates some of the worst forms of office politics with the use of cc and bcc