Pattern Languages and Business Strategy

I’ve been working through the books I added to my collection after the strategy course, especially Co-opetition
and (just started) Thinking Strategically.
Thinking Strategically: Competitive Edge in Business, Politics and Everyday Life
When I was on the course, especially as we started to touch on the idea that certain strategies arise inherently from the structure of any situation (especially the [bliki]Value Net[/bliki]) it occurred to me that design patterns may be the natural way to express the thinking in a condensed form.

Unfortunately (in one sense) this was also a new idea to the people on the course, and as I didn’t have time to refresh my rather surface knowledge of pattern languages whilst I was on the course, I wasn’t really in a position to develop the thinking.

In the spirit of release early, release often, I’ve made a small start with this, indexed at Strategy Patterns, and will continue to build it as I work through the books and a review of my course notes.

CC BY-NC-SA 4.0 Pattern Languages and Business Strategy by Julian Elve is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

5 Replies to “Pattern Languages and Business Strategy”

  1. Always interesting to see when someone else hits on idea of using patterns to describe business and specifically business strategy.

    I’ve taken a stab at this myself over the last few years, and taken some of them through a full pattern review cycle. The results (and some work in progress) are here

    I think the answer is: Yes, you can use patterns and pattern languages to describe business strategy. This is particularly clear when you view patterns as a form of knowledge management.

  2. Very interested in what you are doing here.

    There is an unexplored angle on strategy from industrial design. I had some conversations with an outfit called Live/Work based at the design centre in Islington.

    Our idea is that if you write down what design is supposed to do (and they are partcularly interested in services) then you will find that it is about bringing more meaning and a kind of useful order to things in a very contextual way. This is a whole new way to do business strategy, but it seems to me that it might be the right way.

  3. Stephen – good to hear from you again.

    The idea you express seems elegant, perhaps an extension of the “design as conversation view” expressed in books such as “The Psychology of Everyday Things”?
    The Psychology of Everyday Things

    I wonder what a semiotician would make of our struggle to bring order to chaos in the strategy process?

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